Blogging Competition Entry: “10 Quotes, 10 Reasons To Work In Advertising”

1. “Find a job you like and you’ll never work a day in your life” – Confucius
How many people do you know who hate their job? I know loads. None of them work in advertising. Undoubtedly, there are people working in advertising who hate it. I just don’t know them. But we all know lots of people. You do the math.

2. “Advertising is the most fun you can have with your clothes on” – Bill Cosby
Think of your favourite advert. Got it? Good. People got paid to make that. Advertising is fun. Take Graham Fink, the CCO of Ogilvy & Mather China. After applying to Collet Dickenson Pearce – then London’s top creative hot shop – for his first job, he was told they wanted someone more experienced. He returned the next day dressed as an old man. He was hired.

3. “All it takes is one idea to solve an impossible problem” – Robert H. Schuller
Like great ideas? Then look no further. Advertising is based on them. For example, how do you create one of the most recognizable slogans of the modern age? You ‘Just Do It’ – Nike

4. “Perception is created and twisted so quickly” – Louis C.K.
Forget Inception. Great advertising is persuasive enough. Like a loaded gun pointed at your balls. Interested in human psychology? Advertising is the place for you.

5. “Fashion is a language that creates itself in clothes to interpret reality” – Karl Lagerfeld
Do you hate wearing a suit to work? I do. The dress code in advertising is relatively relaxed. People care more about what you do than what you wear.

6. “Advertising is not fraud; people are not fools. Advertising is light, and knowledge and education” – N.W. Ayer
Some people think advertising is wrong. These people are mistaken. Would you say self promotion during an interview is wrong? Advertising is a benefit to society.

7. “Strength lies in differences, not in similarities” – Stephen Covey
You can’t judge a book by its cover. You can’t judge advertising groupies at first glance. Lots have unrelated degrees. Some have none. Advertising is full of weird and wonderful people. It’s unique.

8. “If it doesn’t sell, it isn’t creative” – David Ogilvy
Watching paint dry is boring. Selling paint requires imagination. Your imagination is important. Working in advertising will help you develop yours.

9. “Advertising is an impersonal projection of the personal salesman” – H.S. Snyder
Everyone should aspire to be a good salesman because salesmanship applies to everything.
Advertising teaches you to sell.

10. “A great advert is like great sex – a good build up, a clinical delivery and a long lasting memory”
Any industry where you can make up outlandish sexual references is bound to be A-Okay.

P.S. The final quote is mine.