The AdSoc Bloggathon. Write to win an internship at CHI & Partners.

AdSoc, your student marketing and advertising society, is pleased to launch Bloggathon 2012, a blogging competition in collaboration with the top London advertising agency CHI&Partners.

If you’re a student and an aspiring copywriter, blogger, or just have a great written style and a passion for advertising – this is your chance to get exposure not only to some of the industry’s biggest names, but also to our large and rapidly growing reader base.

We want to give you as much free rein regarding topic as possible, so write on anything from “why I want to go into advertising” to “how Gangnam Style got big”. We just ask you to stick broadly to the following brief:

‘A blog post that other students interested in or thinking about advertising, popular culture or human behaviour would want to read.’

And, as any good content marketer knows, having a knack for writing only gets you half way there. You also need to know what channels to use to make your writing seen. So to test both skills we’re adding a little social twist along the way.

So here’s how it’s going to work:

  1. Become a member of AdSoc. You can do this for FREE here.
  2. Write your winning post and send it attached to an email to 500 words max. Images should be included in the body of the post. There is no limit to the number of entries per person.
  3. The best entries will see themselves up on the AdSoc blog and it will be voting time! Each post will have Facebook and Twitter sharing buttons attached to them and only the five with the most ‘Likes’ + ‘Tweets’ will be sent through to the final!
  4. A judge from a panel of marketing professionals will select one winner from this shortlist of five, rewarding them with a week-long internship at CHI & Partners in London HQ.
  5. UPDATE - Deadline extended to December 25th, get those entries in for a good shot at a job at a top London agency.

CHI&Partners is a massive name in the advertising industry and has a portfolio of high-profile clients. Some of their best known work has been for British Gas, Talk Talk, The Carphone Warehouse and Argos.

The value of an internship at a top London Ad Agency cannot be overestimated – 3 of the 4 graduates that CHI&Partners employed last year had previously worked there as an intern.

This really is a fantastic opportunity so sign up, get writing and get sharing!